gray building surrounded by flowers on a hillside

Vermont Lodging Association ’25 Annual
Conference & Member Business Meeting

November 18, 2025
Mountain Top Resort

REGISTER HERE!

We and our hospitality peers around the state are getting excited to gather at Mountain Top Resort in Chittenden for its Fifth Annual Conference and Member Business Meeting on November 18, 2025. This is a not-to-be-missed occasion that promises networking/education opportunities, and offers a well-deserved getaway after our busy foliage season to mix business with pleasure.

Our annual conference and gathering of industry professionals is a yearly opportunity for you to gain valuable insights and new contacts. To discover more efficient tools by exploring the latest products and innovations. To build our lodging community by networking with old friends and making new ones. And to support VLA’s state-wide mission of education, advocacy, and networking. Remember, together, we are stronger.

Our busy education slate on Nov. 18 features inspiring presenters with a wealth of information to share, including a major address by Vermont State Treasurer Mike Pieciak on Vermont’s economic future, with plenty of time for Q&A.

Please join us on November 18 at Mountain Top Resort to celebrate VLA’s fifth anniversary of serving Vermont’s lodging industry!

large room with leather chairs and a mountain view

 

Set atop a central Vermont mountain, with over 700 private acres of woods and meadow, sweeping views of the Green Mountains, and a pristine lake, Mountain Top Resort makes a short drive from home feel like a world away. With one of the best views in Vermont, luxurious lodging, artfully crafted cuisine, and year-round activities, there’s something for everyone in this secluded destination getaway resort.

 

REGISTER HERE!

 

 

ANNUAL CONFERENCE & MEMBER BUSINESS MEETING SCHEDULEdining room with table set for a banquet

Monday, Nov. 17
Early Bird Check In: Discounted rooms available at Mountain Top; their Tavern and Dining Room open for dinner.

Monday, Nov. 17
4 p.m. Early-bird member check-in, Tavern is open for dinner

Tuesday, Nov. 18
7:30-10:30 a.m. Breakfast on own
8:30-11 a.m. Sponsor setup & Attendee registration open
9:30-10:30 a.m. Annual Member Business Meeting (open to all VLA members in-person and online)
10:30-11 a.m. Break and Visit w/ Sponsors
11 a.m.-12 p.m. Kick-off Speaker Vermont State Treasurer Mike Pieciak
12:15-1:15 p.m. Lunch with VDTM Commissioner Heather Pelham: “Update & Presentation of Destination Management Plan”
1:15-1:30 p.m. Break and Visit w/ Sponsors
1:30-2:30 p.m. Introduction to Discover New England by Kerrie Trip and Group Discussion on the International Travel Market
2:45-3:45 p.m. Mike Solimano, President & CEO of Killington Resort, on “365 Days of Programming: How to Build & Sustain It”
3:45-4 p.m. Break and Visit w/ Sponsors
4-5 p.m. E. Scot Fuller-Beatty, The Bold Collaboration: “Mastering Revenue Management: Effective Pricing Strategies & Promotions”
5:15 p.m. VLA Group Photo
5:30 p.m. Evening Reception & Dinner, with remarks by Ski Vermont’s Molly Mahar highlighting industry trends and marketing initiatives for the upcoming season
8-11 p.m. After Hours at the Tavern

Wed. Nov. 19
7:30-10 a.m. Breakfast on own
11 a.m. Check Out

VLA Member Conference Fee: $100pp (includes lunch)
Non-VLA member: $125pp (includes lunch)
Reception/Dinner: $100pp

REGISTER HERE!

We look forward to having you join us to celebrate VLA’s fifth anniversary of serving Vermont’s lodging industry!

Lodging at Mountain Top Resort
We are delighted to be able to offer attendees, presenters, and sponsors a discounted lodging rate at Mountain Top Resort of only $124 per night (inclusive) should you decide to spend Monday and/or Tuesday night at Mountain Top. You’ll need to reserve your room by calling (802) 483-2311×1 and identifying yourself as a VLA member, sponsor, or presenter in order to receive the special VLA rate.

Are you an Early Bird? We encourage you to book yourself a room for both Monday and Tuesday nights to fully enjoy the special Vermont post-and-beam ambiance of this magical resort tucked away in the Green Mountains.

If you’d like to become a VLA ’25 Event Sponsor, please contact Margot.

 

2025 Annual Conference Event Sponsors

 

Platinum Event Sponsor

 

Vermont Department of Tourism & Marketing

 

Silver Event Sponsors